Senior Manager of Content and Web Marketing

HireRight is the premier global background screening and workforce solutions provider. We bring clarity and confidence to vetting and hiring decisions through integrated, tailored solutions, driving a higher standard of accuracy in everything we do. Combining in-house talent, personalized services, and proprietary technology, we ensure the best candidate experience possible. PBSA accredited and based in Nashville, TN, we offer expertise from our regional centers across 200 countries and territories in The Americas, Europe, Asia, and the Middle East. Our commitment to get it right every time, everywhere, makes us the trusted partner of businesses and organizations worldwide.

We are seeking a highly skilled and dynamic Sr. Manager of Content and Web Marketing to lead our content strategy and digital marketing efforts. In this role, you will oversee the development, execution, and optimization of content across all digital channels to drive brand awareness, engagement, and conversions. You will be responsible for shaping and executing a cohesive content strategy that supports our business objectives, enhances our online presence, and strengthens customer relationships.

The ideal candidate will be a seasoned marketer with a deep understanding of content creation, SEO, web performance, and analytics. You will collaborate with cross-functional teams to ensure the delivery of high-quality, relevant content and drive meaningful web traffic to achieve business goals.

Content Strategy Development & Execution

• Lead the creation and execution of a comprehensive content strategy aligned with the company’s marketing objectives and target audience.
• Oversee and sometimes, as needed, create of a variety of content types, including blogs, articles, videos, case studies, whitepapers, social media posts, email campaigns, and landing pages and write content as needed.
• Ensure all content is on-brand, optimized for SEO, and tailored to different stages of the customer journey.

Web Marketing & Digital Presence

• Direct and manage the company’s website content and structure, ensuring it is user-friendly, engaging, and aligned with SEO best practices.
• Collaborate with the web development team to drive enhancements, optimize performance, and maintain a seamless user experience across all platforms.
• Manage paid digital marketing campaign strategy (e.g., PPC, display ads) and work to optimize conversion rates from the web.

SEO & Analytics

• Lead SEO strategy and implementation to ensure high organic visibility, including keyword research, on-page optimization, content development, and backlink strategies.
• Utilize analytics tools (Google Analytics, SEMrush, etc.) to monitor, report on, and improve the performance of all web and content marketing initiatives.
• Use data insights to continuously optimize campaigns, improve user engagement, and drive higher ROI.

Team Leadership & Collaboration

• Build, mentor, and manage a team of content creators, web developers, and digital marketers to execute content strategies effectively.
• Work closely with product, design, and sales teams to ensure content aligns with the overall brand, messaging, and lead generation goals.
• Lead brainstorming sessions, foster creative collaboration, and ensure consistent quality across all content produced.

Budget Management & Reporting

• Manage the content and web marketing budget, ensuring efficient allocation of resources to meet marketing and business objectives.
• Provide regular performance reports to senior leadership, demonstrating the impact of content and web marketing efforts on business growth and KPIs.

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• 8+ years of experience in content marketing, web marketing, or digital marketing, with at least 3 years in a leadership role.
• Strong understanding of SEO best practices, web analytics, and conversion rate optimization.
• Proven experience in developing and executing content strategies across multiple digital platforms.
• Exceptional leadership, communication, and project management skills.
• Experience managing teams and collaborating with cross-functional teams.
• Familiarity with content management systems (CMS), marketing automation platforms, and design tools (e.g., WordPress, HubSpot, Adobe Creative Suite).
• Data-driven with experience using analytics tools (Google Analytics, SEMrush, etc.) to drive decisions.

HireRight offers a competitive benefit package which includes:

• Medical
• Dental
• Vision
• Paid Life/AD&D Insurance
• Voluntary Life Insurance
• Short & Long Term Disability
• Flexible Spending Accounts
• 401K
• Generous Vacation and Sick Program
• 10 Paid Holidays
• Education Assistance Program
• Business Casual Attire
• Generous Referral Program
• Employee Discounts and Rewards
• And much more!
• All resumes are held in confidence. Only candidates whose profiles closely match requirements will be contacted during this search.
  
  
  

HireRight, LLC is an Equal Opportunity Employer

Minorities / Females / Veterans / Disabilities

HireRight does not accept unsolicited resumes through or from search firms or staffing agencies. All unsolicited resumes will be considered the property of HireRight and HireRight will not be obligated to pay a placement fee

This job description in no way states or implies that these are the only duties to be performed by a team member’s occupying this position. Team members may be required to perform other related duties as assigned, to ensure workload coverage. Team members are required to follow any other job-related instructions and to perform any other job-related duties requested by their supervisor. This job description does not constitute an employment agreement between the employer and team member and is subject to change by the employer as the organizational needs and requirements of the job change. This job description is subject to change at any time.